free charms As our way to recognize your ongoing athletic efforts and achievements, Finish Line Charms LLC has established the "charm challenge" program which rewards you with FREE CHARMS! The more events you participate in, the more FREE charms you can receive -- it's that simple. To find out more about the "charm challenge" read below. what it is Finish Line Charms LLC is proud of what you've accomplished and we understand that it takes a special individual who's dedicated and determined to step up to the challenge and do what you've done. And that's why we created the "charm challenge." The "charm challenge" -- a program that rewards you with FREE CHARMS -- is our way of (1) recognizing your individual efforts and (2) motivating you to continue to challenge yourself. Simply put, the more you compete, the more we reward you. For every 7 charms you purchase commemorating events you participated in, we'll reward your accomplishments with a gift coupon you can use towards FREE charms. While we can't be by your side as you cross the finish line, we'd like to celebrate and reward you with "our" medals of achievement. So take the "charm challenge" and you'll be on your way to earning FREE charms! how it works Participating in the "charm challenge" is both fun and easy. The more you participate in events/races, the more FREE CHARMS you can earn. For every 7 charms you purchase -- for yourself or for gifts -- we'll send you a gift coupon that can be redeemed for a charm of your choice ABSOLUTELY FREE (the value of the free charm would be equal to, or less than, the value of the lowest priced charm of the 7 qualifying charms you purchased). Once you redeem your gift coupon, we start the program all over. You can earn as many FREE charms as you want! There's no catch and no strings attached.